#LikeAGirl Commercial is the Best Part of the #Superbowl So Far

The #LikeAGirl commercial by Always is the best part of the Superbowl so far – except for the Patriots being ahead most of the first half. It’s already been viewed on YouTube over 52 million times. On their YouTube site, Always explains the message:

We’re kicking off an epic battle to make sure that girls everywhere keep their confidence throughout puberty and beyond, and making a start by showing them that doing it #LikeAGirl is an awesome thing… Using #LikeAGirl as an insult is a hard knock against any adolescent girl. And since the rest of puberty’s really no picnic either, it’s easy to see what a huge impact it can have on a girl’s self-confidence.

Love this message – it is empowering. If you’re interested in reading about the experiences of adolescent girls we can also recommend a great book, Reviving Ophelia. It’s really an eye-opener and certainly something any mom of a girl should read.